DataDrive - A Keller Creative Platform

More Leads. Clearer Reporting.
Real Results. No Guesswork.

DataDrive delivers consistent, high-volume BHPH leads through a proven, data-driven lead generation platform—backed by 30 years of direct BHPH experience.

More Leads, Consistently

Predictable high-volume lead flow month after month—proven results across multiple markets

Full Transparency

See exactly where leads come from, what they cost, and how they convert

Better Selection

More leads means better selection for top-quality deals

Client Success Stories

Trusted by BHPH Leaders

See what dealership operators say about moving from guesswork to data-driven growth

"DataDrive completely transformed our lead quality. We went from guessing if our marketing worked to knowing exactly where every dollar goes and what it produces."

Todd S.
BHPH in Las Vegas
+67% lead quality

"Finally, a marketing partner that actually communicates. The transparency is incredible—I can see exactly where my marketing dollars go and what results they're generating."

Chad B.
BHPH in Tennessee
+45% more A-Tier deals

"We tried three agencies before DataDrive. The difference is night and day. Real results, real data, real communication. This is what modern marketing should be."

Kyle K.
BHPH in Tennessee
+52% applications

Ready to join successful BHPH dealers?

Experience the DataDrive difference: better leads, clearer reporting, and real results you can measure.

Get DataDrive Lead Generation
Proven Results

Real Performance. Real Numbers.

These aren't projections or estimates. This is what DataDrive delivers for BHPH dealerships.

+55%
Increase in Total Leads

More qualified prospects in your pipeline

+36%
Increase in Total Sales

Directly attributable to our platform

More A-Tier
Top Quality Deals

More leads means better selection for higher quality customers

One client achieved
5x Leads
Compared to Previous Marketing
One client - continuous optimization
+42% Leads
Month 1 of DataDrive vs Month 5 of DataDrive

Want results like these for your dealership?

Join BHPH dealers who have moved beyond guesswork marketing to a predictable, measurable lead generation system.

Get DataDrive Lead Generation
Data-Driven Performance

The Numbers Don't Lie

Real data from real BHPH dealerships showing exactly how DataDrive delivers measurable, predictable growth

Case Study: BHPH Client Results

DataDrive Lead Generation Platform Performance

Real monthly data from one BHPH dealership over 12 months

Total Leads
Applications
Started DataDrive953650JanFebMarAprMayJunJulAugSepOctNovDec02505007501000Leads & Applications

Key Insight: After starting DataDrive in June, leads doubled and applications surged—demonstrating strong demand capture and optimization improvements.

Case Study: BHPH Client Results

Total Sales vs A-Tier Deals Growth

Real quarterly data from one BHPH dealership over 3 years

A-Tier Deals
244Q1 LY-2Q2 LY-2Q3 LY-2Q4 LY-2Q1 LYQ2 LYQ3 LYQ4 LYQ1Q2Q3Q4050100150200250A-Tier Deals
+62%
A-Tier Deal Growth

Key Insight: As DataDrive expanded, the number of top-quality A-Tier deals (based on the top 20% of loan performers for this BHPH) climbed significantly—a 62% increase. More leads provides better selection, resulting in higher-quality customers and stronger loan performance.

Case Study: BHPH Client Results

Website Conversion Optimization Impact

Real data from one BHPH dealership: Same budget, dramatically higher performance over 5 months

Total Leads
1,032725Nov LYDec LYJanFebMar02505007501000Monthly Leads
+42%
Lead Increase (Same Budget)

Key Insight: DataDrive Microsite conversion improvements alone produced a 42% increase in monthly leads with the same budget—proving the power of continuous optimization.

Predictable Growth

Consistent month-over-month improvements

Full Attribution

Track every dollar from ad to sale

Continuous Optimization

Always improving, never stagnant

Who We Are

Real BHPH Experience.
Real Results.

DataDrive is built by people who have lived the challenges of BHPH dealerships firsthand

Alec Sullivan - DataDrive Team
Alec Sullivan
Data Engineer, Founder of DataDrive Platform

30+ Years of Combined BHPH Expertise

We're not just tech people—we've been on the dealership lot, closed the deals, and lived BHPH operations firsthand.

Full Funnel Lead Generation

Alec Sullivan

10+ years BHPH sales as Sales Manager, now Data Engineer at Keller Creative—bridging dealership operations with data-driven results.

Lacy Morie

10+ years business development and lead generation for BHPH—expert in full-funnel strategies that convert traffic into buyers.

Nathan Croft

Keller Creative Leadership, 10+ years BHPH lead generation—helping dealers scale operations and dominate markets.

We're Built Different

We own the entire funnel—from first impression to qualified lead. Rare expertise + proven BHPH experience = results that move the needle.

The Problem With Traditional Marketing

BHPH dealers are frustrated because they can't reliably trace marketing spend to actual deals. You deserve better.

No Communication

Marketing vendors go silent. You're left wondering what's happening with your budget.

Zero Transparency

You can't see where money goes or what worked. Black box marketing at its worst.

No Accountability

They never answer the fundamental question: "Did it work?" Just vague promises.

Generic Approaches

One-size-fits-all marketing that doesn't understand BHPH or produce predictable results.

The result? You're spending money with no way to verify if it's working.

THE DATADRIVE DIFFERENCE

A Complete Lead Generation Engine
Built for BHPH

DataDrive is not just digital ads. It's a proven lead generation platform designed specifically for BHPH dealerships—backed by 30 years of direct experience in BHPH lead generation, sales, and business development.

Data-Driven Strategy

Everything we do is rooted in measurable performance, attribution, and optimization. No guesswork—just data.

High-Volume Lead Flow

Consistent lead volume gives you better selection and more opportunities to close quality deals.

Consistency & Stability

Predictable month-to-month lead volume that lets your BHPH dealership scale with confidence.

Full Transparency

See everything—where leads come from, what they cost, how they convert. Clear attribution from ad to sale.

Real Communication

Clear reporting, proactive updates, and a team that actually works with you as a partner. No more silence.

What You Get With DataDrive

Stable, high-quality, high-intent leads
Proven BHPH conversion funnels
Clear attribution: ad → lead → application → sale
Continual microsite optimization
Deal quality tracking (A-graded deals, loan behavior)
Marketing team that communicates

Ready for Predictable Growth?

Stop guessing if your marketing works. Start seeing exactly where every lead comes from and how it converts into deals.

No Setup Fees

Start generating leads immediately

Full Transparency

See every metric that matters

Proven Results

Join successful BHPH dealers

Email Us

Send a Quick Message

Schedule a Call

Book Your Consultation

DataDrive is a Keller Creative platform.
We deliver more leads, clearer reporting, and real results for BHPH dealerships.
Backed by 30 years of direct BHPH lead generation, sales, and business development experience

DataDrive vs.
Other Marketing Approaches

DataDrive is measurable. Others are not.

DataDrive
Others
Data-driven strategy
Transparent reporting
Clear communication
Measures performance
Proven BHPH results
High-quality lead flow
Full attribution tracking

DataDrive Platform

  • BHPH-specific lead generation
  • Clear attribution from ad to sale
  • Conversion rate optimization
  • Deal quality tracking
  • Proactive communication
  • Full transparency

Other Approaches

  • Radio/TV/Billboards: vague impact
  • Agencies: poor communication
  • Vendors: unclear reporting
  • Brand awareness: no measurable ROI
  • Traditional PPC: not BHPH-optimized
  • No linkage to deal quality
Questions?

Frequently Asked
Questions

How quickly can we start generating leads?

7-10 days from onboarding to live lead flow. We handle the landing page setup, Google Ads campaign deployment, and tracking implementation—you just provide branding assets and account access.

What makes DataDrive different from other lead generation services?

Three key differences: (1) Complete transparency—you see every metric from ad spend to conversion, (2) Proven BHPH-specific approach backed by 30 years of direct experience in BHPH lead generation and sales, (3) Consistent communication—weekly or monthly reporting, not radio silence.

How much lead volume can we expect?

Lead volume varies based on market size, competition, and ad spend. Our best-performing client generates 700-1,000+ leads per month. We focus on consistent, predictable volume you can plan around—not sporadic spikes and valleys. We'll provide realistic projections based on your specific market during onboarding.

Do you guarantee results?

We deliver leads and track performance transparently. While we cannot guarantee specific sales outcomes (that depends on your sales process), we do guarantee full attribution tracking, clear reporting, and ongoing optimization to improve results over time.

Can you work with multiple locations?

Yes. We can deploy DataDrive across multiple locations with either shared or separate tracking depending on your needs. Contact us to discuss multi-location pricing.

What kind of reporting do we get?

Monthly reporting is standard, showing leads generated, cost per lead, application rate, and attribution from ad to sale. Optional upgrades: weekly reporting cadence, automated PDF reports, and real-time dashboard access.

Do we need to change our CRM?

No. We can integrate with most major BHPH CRM systems. If you need custom integration, we will discuss timeline and any additional costs during onboarding.

What if the leads do not convert?

We track the full funnel from lead to sale. If conversion rates are low, we optimize the landing page, ad targeting, and lead quality filters. Our 30 years of BHPH sales experience means we understand what works and we adjust until it does.